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How to Find Your Target Audience
Part 1: Create A Customer Empathy Map
Overview and Materials
Intorduction (1:33)
Establishing A Gap In the Market (Lecture) (6:43)
Finding Their Pain Point (Lecture & Activity) (7:01)
Understanding Your Customer/Audience (Lecture) (1:36)
What Is A Empathy Map? (Lecture & Activity) (2:03)
Navigating an Empathy Map & Before Creating An Empathy Map (Lecture) (5:32)
Assembling Your Empathy Map (Guided Activity) (27:01)
Part 2: Create a Customer Mood Board
What is a mood board? (Lecture) (4:13)
A Mood Board vs A Vision Board (Lecture) (2:06)
Creating a Mood Board (Activity) (3:47)
How to get your certificate of completion
Establishing A Gap In the Market (Lecture)
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